By Stem for Tomorrow
We set out to answer a simple question first: how do you get students excited about robotics in a country where most families have never seen a competition? The answer was an awareness event that drew over 400 attendees, built on marketing videos, posters, and printed material we made ourselves. The costs were event materials and marketing, workshop supplies for the sessions that followed, and the logistics of running an outreach program in a region a long way from home. We had hoped to get four or five teams started. Seventeen FIRST Tech Challenge teams now exist in the UAE, and Team UAE took gold at the 2025 FIRST Global Challenge in Panama. This campaign is complete — thank you to everyone who supported it.
